Hi folks, greetings from the campaign trenches! Political season kicked off early this year, and I’m already creating scads of digital ads for one client and lining up project plans and specialized vendors for others. Last week, though, I made...
Update: you can now watch the video of this training on YouTube. Previously: Some news here: I’m starting a new series of free, one-hour(ish) online trainings covering essential digital advocacy and campaigning topics this summer. These should...
Back in far-off February, I delivered a social-media training for a long-time client, the Marine Fish Conservation Network. The Network includes a bunch of organizations that work on the ground (and the water) with commercial fishermen, recreational...
This article is adapted from Chapter 17 of the 2024 version of “How to Use the Internet to Change the World – and Win Elections”, now in its 11th edition. Download your copy of the definitive digital politics handbook today. Plenty...
More on this topic soon, but today I wanted to yank on a couple of threads in recent stories looking at the mechanics of the 2024 presidential campaigns. First, the Biden campaign is following through on the field-heavy strategy they previewed last...
With elections in Virginia, New Jersey and a handful of other U.S. locales coming up fast, let’s look at a sample digital outreach plan for a 2023 political campaign. The example below includes a slew of good options for campaigns, though not...
After a 1.5-year sabbatical, Epolitics.com is coming back! First sign of life? The 2022 edition of “How to Use the Internet to Change the World – and Win Elections” is here. Download your copy from Amazon for Kindle readers or get...
Democrats didn’t win Georgia in November and again in January by accident. Those narrow victories followed years of political organizing by groups led by Stacey Abrams and others, including organizations focused on specific communities and...
Photo: A digital roadmap Planning a political campaign in 2021? Check out the outline below, written for a campaign to elect a candidate or win a ballot election in the United States this year. Many of the ideas will also apply overseas or to those...
Over the past couple of weeks, the Democratic National Committee has sent out at least two emails raising money specifically to support a revived fifty-state strategy. According to the appeals, the party plans to play in every zip code in every...