Paper is my nemesis — it lives in poorly organized stacks on too many horizontal surfaces in my life. Much as I hate how it smothers the desk, paper is still an offline tool that marketers shouldn’t ignore, even in a digital era. For...
Most coverage of Barack Obama’s online campaign has focused on its scale (13 million email addresses!), the amount of money raised and its use of social networking sites, including the public sites like MySpace/Facebook and the “walled...
Cross-posted on techPresident and K Street Cafe Now that the details are slooowly creeping out and we have a clearer idea of the Obama election team’s online numbers, what conclusions can we draw for the future? Right off the bat, Jose Antonio...
This just in from a friend in Georgia, who’s a little disheartened about how today’s senatorial runoff election seems to be going: On the plus side, I did get three personal calls — one from Bill Clinton, one from Michelle Obama...
Cross-posted on techPresident Barack Obama elected president in 2008? Inconceivable without the internet — and that’s not just a web-guy’s brag. Sarah Lai Stirland has already wrapped up online technology’s critical role in...
Check out this great use of Google Maps for advocacy, sent in by anti-political-robocall activist and social media enthusiast Shaun Dakin — it takes the contents of his organization’s robocall database and displays them visually through...
Cross-posted on techPresident Got your attention with that headline, eh? No, I’m not saying the ‘net has jumped the shark or otherwise taken a stock market-like plunge as a political tool, but I AM saying that in the last weeks of a...
Cross-posted on K Street Cafe Even in the Early Days of epolitics.com, back when we powered the servers with wood, coal and fuel-grade mummies, plenty of people were already predicting the demise of email as a marketing/communications tool. More...
Cross-posted on K Street Cafe Congress does not lack for citizen input — every year, hundreds of millions of emails, faxes, letters and calls crashland on the Hill, and some congressional offices are so overwhelmed that they’ve basically...
Cross-posted on techPresident Way on back in 2007, we used to talk about how the internet fit into a presidential debate, that hallowed (and effective) tradition of the televison era. We even had two YouTube debates — remember them? Talking...