ProPublica has tried to reverse-engineer an Obama fundraising email, different versions of which went to a husband and wife: Sinker and his wife weren’t the only ones to receive similar but subtly different emails from the Obama campaign...
Politico had a short piece yesterday (via PoliticalWire) about Obama 2012’s new foray into mobile fundraising: The Obama reelection campaign is providing headquarters staff, field organizers and volunteers the ability to take campaign...
Guest article! See below for the latest from our friends at PowerThru Consulting, and note that this article originally appeared on the PowerThru blog. What Really Works for End-Of-Year Fundraising? By Jon Wheeler, PowerThru Consulting Ah, December...
Check out the fundraising email below, which rolled in via the Daily Kos list on Friday. Other than standard template elements, its sole content consisted of: Subject: Mazel tov! Colin, Rep. Barney Frank of Massachusetts, a Democrat and one of the...
Capitalizing on yesterday’s South Carolina primary win, Newt Gingrich sent out an email last night lighting the fuse on a million-dollar “money bomb” (a concentrated online fundraising effort) to “knock out” those who...
Elizabeth Warren’s campaign scored a coup the other day: they hired Lauren Miller to run their new media shop. Lauren’s a friend, but more than that she’s one of the best email people in the business, and someone who actually knows...
As part of December’s Netroots NY, I got to run a couple of trainings with Abigail Collazo, one on Twitter and the other on internet fundraising. For each training, I put together takeaway tip sheets; the one for fundraising is below. You can...
Guest article! Brian Cook is with the Human Rights Campaign, which works on marriage equality and other equal rights issues for the LGBT community. He recently put the Google Grants guide below out on the Progressive Exchange and was kind enough to...
Here’s a little something to check out: a few days back, the Obama campaign published a very clever infographic that lays out information they’d like you to know about the 1,000,000 people who’ve donated to the President’s...
Guess what: people tend to give money when they’re all riled up. This week’s example? When Republican Rep. Allen West blew up via email at Democratic colleague Debbie Wasserman Schultz on Tuesday, saying, “You are the most vile...