With the dizzying blast of political and policy changes coming so far this year, advocates and activists can feel overwhelmed. My new 2025 digital strategy and digital campaigning training series aims to help. We’ll cover topics essential to...
Widespread AI search is only a couple of months old at this point, but it’s already attracted plenty of criticism. From bad medical advice to worse cooking advice (gasoline WILL spice up your spaghetti, after all), the AI summaries that Google...
How can campaigns and nonprofits raise money online? Let’s find out! Join me (long-time digital strategist Colin Delany) for a one-hour (roughly) online discussion at 3pm EDT on Thursday, June 27th to introduce you to the how, why and when of...
This summer, I got to lead several digital ad trainings aimed at Democratic political campaigns and nonprofit advocacy organizations. Though the sessions at times covered similar tools and tactics, each training had its own emphasis and its own...
Download PDF This article is adapted from Chapter 17 of the 2023 edition of the ebook “How to Use the Internet to Change the World – and Win Elections”. Other chapters cover particular technologies and campaign tasks in detail...
In just the past few months, artificial intelligence has gone from a toy to a practical political campaign tool. Campaigns, political organizations and consultants are using tools like ChatGPT to create email fundraising messages, cut walk lists for...
Back before the midterm frenzy kicked in, I had the pleasure of joining NGP VAN‘s Craig Grella for an hour-long talk about digital list-building. Just about every campaign or advocacy organization needs to build a supporter list, whether...
Hi folks, the first thing I’ll be watching in the midterm elections is how well the mass of digital ads I’m about to launch will perform. Michigan, Ohio and Illinois voters, get ready. But this year’s elections should help answer...
Our poor email inboxes! If you’ve ever donated to a political campaign, yours has probably been filling up with fundraising appeals from groups you hadn’t heard about before they sent you a note. Political organizations have bought and...
Yesterday I suggested that the Georgia senate runoff races have likely siphoned away donations that otherwise might have landed in nonprofit coffers in the last weeks of 2020. But while Ossoff and Warnock may compete with nonprofits for...