Interesting story from Rebecca Berg at the Washington Examiner a couple of days back: The Republican National Committee is taking a drastically different approach to spending its money in the upcoming mid-term elections next year, putting up more...
Our good friend Alan Rosenblatt’s next Internet Advocacy Roundtable is coming up on September 26th, and I’ll see you there. The topic this time? Using the Sunlight Foundation’s extensive government-transparency data streams via...
After a couple of cycles in which Republican online presidential campaign staff didn’t seem to know what hit them, a book about Obama 2012’s data and analytics operation is suddenly all the rage on the Right. NY Mag’s Steve Friess...
Be sure to check out Ben Pershing and Fredrick Kunkle’s Post examination of voter targeting in the race for Virginia governor: Republican Ken Cuccinelli II and Democrat Terry McAuliffe are running parallel scavenger hunts for Virginians...
At one of this year’s many data-focused Netroots Nation panels, former Obama data guru Ethan Roeder noted something about the effective use of voter-targeting technologies: that’s it’s less about the data itself, and more about...
At last week’s “Data-Crunched Democracy” conference, Obama 2012 Chief Scientist Rayid Ghani pointed out a real difference between the data political campaigns work with and what commercial marketers have at their fingertips: volume...
Getting ready for tomorrow’s “Data-Crunched Democracy” conference, political “big data” has been very much on my mind — look for several data-related articles in the next two or three few days. But before we start...
When Virginia Republicans decided to pick their 2013 statewide candidates via a convention instead of a primary election, they lit the fuse on a political bomb. In today’s Republican party, by placing their ticket in the hands of their most...
“Big Data” is a popular buzz-phrase in the online world these days, tossed around in settings ranging from brand marketing to web analytics to grassroots field organizing. Much of the time, it’s being used as a sales hook — i...
DC votes today for a new at-large city councilmember — hooray for voting! And hooray for sophisticated digital tactics, which are moving down-ballot fast, judging from this race, at least. First, advertising — around the time that early...