A roundup of articles expanding on points in today’s webinar with ReThinkMedia, Staying Relevant in the New Media Landscape. Contact me for more information or for a copy of the Powerpoint. Learning from Obama: Lessons for Online Communicators...
When you’re the director of social media for General Motors, you have a political job whether you expect it or not. At an SXSW panel on the “Digital Tsunami” that brews up around breaking news events, GM’s Christopher Barger...
The next time your boss wonders why your company or organization’s blog hasn’t blown to the top of the popularity charts, consider this: running a top-level political blog is a serious logistical undertaking. People often point to Daily...
Cross-posted on Fem2.0 Quick: off the top of your head, name the most prominent voices in the progressive political blogosphere. Kos? A guy. Atrios? A guy. Josh Marshall? Glenn Greenwald? Jerome Armstrong? Ditto. The only top-level female bloggers...
Speaking about social media at Tuesday’s Media Future Now lunch, Melanie Phung made a great point about blogger relations: she described it as effective but not efficient. That’s an excellent summing-up, since a link in the right blog...
Cross-posted on techPresident As reported on TPM Cafe yesterday, the Obama transition team has named its first online communications staff: Macon Phillips, formerly of Blue State Digital and the Obama campaign, will head new media, and Jesse Lee...
Ready for a blogger relations refresher course? I’m presenting a webinar this afternoon for a group of foreign policy organizations on the tools and tactics used for promoting issues through blogs. You know what that means: time to gather up...
Hidden in the middle of a long Politico piece about in-the-news Republican Congressmember Michele Bachmann is this glimpse at one way to divide a modern communications outreach operation: As a freshman with a lone Financial Services Committee...
Something jumped out at me during today’s Vocus seminar on P.R. and New Media — journalists and bloggers often see each other as rivals, but they’re united in at least one very important way: both are desperately looking to fill...
DC hosted blog royalty last week, as A-list tech blogger Robert Scoble came to town to meet with folks in the political world. Of course, it was an excellent excuse for a party, and a solid mix of tech nerds and online politicos showed up at classic...