Tired of all the Twitter talk? A little online advertising should provide just the antidote — no collaborative culture required, only a cynical desire to manipulate the public for your own ends. Or to try a different spin, a need to provide targeted information for potential activists and/or customers at a moment they’re most interested in receiving it (i.e., when they’re searching for it).
Tomorrow morning’s Interactive Advertising Bureau-sponsored discussion will examine online advertising in the 2008 elections and beyond, starting with a one-on-one between IAB’s Mike Zaneis and ClickZ’s Kate Kaye and moving on to a panel discussion afterwards (that’s when e.politics gets in on the act). There were still a handful of spaces left 24 hours beforehand, so jump now if you’re interested. Starts at 10 a.m.; let’s hope they have coffee.
– cpd